A fractional CMO provides senior marketing leadership to your business part-time, giving you strategic direction, GTM clarity, and marketing systems without the $300K+ annual cost of a full-time hire. Pressense delivers fractional CMO services for founder-led businesses ready to scale.
Senior marketing leadership without the full-time overhead.
You need marketing strategy, not another marketing hire who needs direction. Get experienced GTM leadership on a schedule that fits your stage and budget.
Marketing without leadership is just activity.
You have tried agencies, contractors, and junior hires. Campaigns run. Content gets published. But growth is inconsistent because no one is connecting marketing to actual business outcomes.
You need someone who can diagnose what is actually working, cut what is not, and build marketing that compounds. That is what a CMO does. You just do not need one 40 hours a week.
What fractional CMO services include
Pressense fractional CMO engagements focus on strategy and systems, not just execution oversight. See how we work.
Strategic direction
Clear priorities, positioning, and GTM strategy. Not more tactics, but better decisions about which tactics matter.
Marketing system design
Build the processes, metrics, and infrastructure that make marketing predictable and scalable.
Team and agency oversight
Direct your existing team, manage agencies, and ensure execution matches strategy.
Founder leverage
Get marketing leadership on your calendar when you need it, without the overhead when you do not.
Who fractional CMO services help
Founder-led businesses ($1M-$8M)
You have product-market fit and some traction, but marketing feels scattered or dependent on founder hustle.
Companies between hires
Your previous marketing leader left, or you have outgrown junior execution and need strategic direction.
Businesses preparing to scale
You are about to raise, launch, or expand and need marketing infrastructure before you grow.
Teams that need direction
You have marketing people but no marketing leadership. Activity happens but outcomes are inconsistent.
What you get
Fractional CMO engagements are tailored to your stage and needs. Common deliverables include:
GTM strategy and positioning
Marketing system design
Channel prioritization
Team and agency oversight
Metrics and reporting frameworks
Content strategy direction
Campaign planning and review
Founder leverage and support
FAQ
Questions about fractional CMO services
Marketing leadership on your terms.
Stop managing marketing by committee. Get strategic direction from someone who has done this before, without the full-time commitment.